Retail Networks and Gardening TV have been selected by EMAP Connect to provide a dedicated in-show digital TV channel for Glee and PetIndex 2011 following positive feedback from exhibitors and buyers at Glee 2010.
Content will be broadcast simultaneously across all LCD screens including the latest show information, seminar up-dates, interviews, exhibitor and visitor news - interspersed with exhibitor advertisements and product promotions. All content will be updated daily from a studio based at the show using video interviews shot by the EMAP team.
16 large format LCD screens will be placed throughout Glee and PetIndex:
The placement of screens are designed to ensure all visitors are kept informed about the show and connect with exhibitors.
Special advertising packages are available for exhibitors – please contact matt.coulton@retailnetworks.tv or anne.renton@retailnetworks.tv for more information.
Retail Networks team of experienced designers can work with exhibitors to create advertisements with maximum impact for product and stand promotion.
During the show Retail Networks will measure audience impact of Glee TV and PetIndex TV through an innovative digital eye tracking program and will conduct research among exhibitors for future show development.
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